How can you justify the ROI of an event mobile app to your client (with concrete data)? As a freelance Event Manager, it is no longer enough to deliver a well-executed event. Advertisers expect... Read the article
Essentials for successful corporate events in 2026 After several years of profound transformation, corporate events will enter a phase of maturity in 2026. The highlights will not... Read the article
Freelance Event Manager: How to automate 50% of your administrative tasks? As a freelance Event Manager, a large part of your time is taken up with time-consuming administrative tasks. Registrations, etc. Read the article
After Angage: why is AppCraft establishing itself as the leading alternative for event apps? The closure of Angage marked a turning point for many event teams. Overnight, organizations found themselves... Read the article
GDPR and Rooming Lists: Pitfalls to Avoid The events industry is experiencing a worrying paradox. While we are investing heavily in securing registration forms and payments in... Read the article
How to manage roommates without a nervous breakdown? From the roommate request to hotel check-in, discover how to turn a logistical risk into a smooth, automated journey. Read the article
Customer strategy, not customer service For some, the difference between these two terms may seem unclear. In fact, the distinction is not made in the... Read the article
5 tips for creating a must-have event mobile app! Summary: • 1. Add exclusive content to your app • 2. Offer a personalized experience to your participants • 3. Create... Read the article
How can you engage your participants before the event? Summary: • 1. Create a showcase for your event • 2. Innovation, right down to your invitations! • 3. Digital teasing: your... Read the article
HR challenges – What role do people play in organizations? It is an undeniable fact that the world we live in today is changing rapidly. Organizations are constantly evolving, their leaders... Read the article
Cybersecurity and events – new challenges to overcome for secure events in 2025 Cybersecurity issues continue to multiply, and our clients are increasingly turning to us for help with these... Read the article
How to organize a digital event: 4 essentials for a successful digital event Three-quarters of B2B events canceled or postponed in 2025, an increasingly delayed resumption of in-person events, the publication of... Read the article
COVID-19 and the Birth of AppCraft Everywhere Summary: • 1. COVID-19: The situation • 2. The outlook • 3. AppCraft Everywhere In our previous blog post,… Read the article
How can corporate events boost recruitment and internal mobility? A sunny Sunday afternoon. The living room of your apartment. A well-deserved brunch with friends. Someone rings the doorbell... Read the article
Hybrid events: the solution for your internal mobility policy! "The solution is in our hands"; "Each of you has a role to play"; we will need to "lower the... Read the article
Internal mobility: how can the green transition and employer branding strengthen your HR strategy? Read the article
How long will your mobile app last? Summary: • 1. Mobile app sustainability: Hunting down agglutinated code • 2. The alternative to ephemeral apps:… Read the article
The 5 digital professions shaping the future of events Summary: • 1. Immersive Designer • 2. Scrum Master • 3. Responsible Event Consulting and Strategy • 4. E-sports Project Manager •… Read the article
What will events look like in 2025? Review and outlook. Summary: 1. Current situation: events in 2024 2. Outlook for 2025 3. More than just the budget or type of event, the... Read the article
Event gamification: how AppCraft transforms engagement at your events Event gamification is revolutionizing participant engagement. AppCraft offers a turnkey solution for integrating game mechanics into your... Read the article
How to organize an event in China: broadcasting, constraints, and technical solutions Organizing an event with worldwide coverage? It's not as easy as you might think! When you have a website... Read the article
How can you maintain engagement after a B2B event and build loyalty among your participants? An event is much more than just a fleeting encounter. It is a starting point for exchanges and... Read the article
Why get involved in event-based recruitment? Summary: • 1. Event-based recruitment: what is it? • 2. Why choose this solution? • 3. What is actually possible? Read the article
Responsible business: integrate your CSR commitments into your events Corporate Social Responsibility (CSR) is an approach whereby a company commits to various sustainable development issues. From... Read the article
Event gamification: Everything you need to know Are you organizing or planning an event and unsure how the process works? This guide explains how to plan, ... Read the article
The Paris 2024 Olympic Games: an opportunity to reinvent ourselves and initiate structural changes in the way we organize B2B events? Relive our event - How to create a brand experience around the 2024 Olympic Games Summary: – Designing memorable events in... Read the article
Take advantage of lockdown to reinvent your communication Summary: • 1. The temporality of a digital event undergoes a dual contradictory movement: • 2. Communication that has evolved... Read the article
A crisis that allows for the reinvention of the sector Summary: • 1. Events sector: how to keep your head above water? • 2. How, you may ask?… Read the article
