Choosing an event platform is no longer just a matter of comparing a list of features. It’s about selecting a tool that can meet your event’s objectives, address your technical constraints, and deliver the experience you want to offer your attendees.
AppCraft and Eventmaker are two well-known French solutions in the digital events market. Both offer registration management, an interactive calendar, event apps, and networking and reporting tools.
So what are the differences between them? What are their respective strengths? And when should you choose one over the other? Here’s our comparison.
Two platforms designed to digitize events
AppCraft and Eventmaker support companies, organizations, agencies, and event planners in the comprehensive management of their events. The two platforms cover the main stages of an event: website creation, registration, schedule, communication with participants, check-in, mobile app, and statistics.
Both options allow you to organize in-person, hybrid, or virtual events.
A Different Product Philosophy
The main difference lies in their approach.
Eventmaker offers a platform packed with standardized features that enable the rapid deployment of many different types of events.
AppCraft takes a more project-oriented approach. The platform is designed to adapt to each organization’s processes through advanced customization, specific developments when necessary, and close support for teams.
Eventmaker favors a standardized approach
Eventmaker provides website templates, registration workflows, and customizable features that allow you to quickly launch an event.
This approach is ideal for organizations looking for a solution that is ready to use right away.
AppCraft focuses on custom solutions
With AppCraft, every event platform is built to meet the client's specific needs.
You can customize:
• the event website
• registration flows
• forms
• participant areas
• calendars
• mobile apps
• business workflows
• administrator interfaces
This flexibility makes it possible to create a platform that is perfectly aligned with the company's visual identity and internal processes.
Common Features
Both platforms offer the following features:
• event website creation
• registration management
• interactive calendar
• speaker portal
• badges
• check-in
• notifications
• email campaigns
• statistics
• mobile app
• networking
These features meet the needs of most professional events.
What Makes AppCraft Unique
AppCraft goes the extra mile on projects that require custom development.
The platform can integrate:
• business connectors
• specific APIs
• complex private spaces
• validation workflows
• custom calculators
• modules developed on demand
• multi-event portals
• CRM or HRIS integrations
This ability to adapt is particularly sought after by large companies and organizations with specific needs.
Project Support
The success of an event depends as much on the tool as on how it is implemented.
AppCraft works with its clients starting from the design phase to tailor the platform to their business requirements, teams, and information systems.
This collaborative approach makes it easier to manage complex projects.
A platform that evolves with your needs
As new editions are published, needs change.
AppCraft allows you to gradually add new modules without disrupting the platform's overall architecture.
This scalability is an advantage for companies that organize several events each year.
Choose Eventmaker if…
Eventmaker is an excellent choice if you're looking for:
• a well-known French platform
• rapid deployment
• a comprehensive feature set
• a standardized solution
• a quick learning curve
Choose AppCraft if…
AppCraft is particularly well-suited if you’re looking for:
• a fully customized platform
• hands-on support
• custom development
• integrations with your information system
• a scalable platform
• a tailored participant experience
• a single point of contact throughout the project





