MAIF brought together more than 2,500 employees, partners, and investors in Nantes for three days for its annual general meeting. The program included plenary sessions and various workshops focused on the group's vision and commitments for the coming years.
• Provide participants with a mobile tool that allows them to generate personalized agendas;
• Support participants before, during, and after their event (practical information, individual programs);
• Create an innovative participant experience and engage the community through customized interactive modules .
Mini-site designed to boost visibility, organized into customizable tabs:
• Transportation;
• Top places to visit;
• Registration via a pre-filled, dynamic form.
Mobile app as a guide for participants:
• Customized visual identity;
• Individual itineraries;
• Practical information (map, list of participants);
• Immediate feedback.
Interactivity among participants:
• Quizzes;
• Q&A with speakers on various activities.
