Summary:
• 1. Add exclusive content to your app
• 2. Offer a personalized experience to your attendees
• 3. Create a design that matches your event's colors
• 4. Encourage interactivity and participation among your guests
• 5. Connect your attendees
Your mobile app is the most attractive medium for your participants, so you need to make sure you maintain it and keep it as lively as possible to encourage your participants to consult it more often.
A good way to motivate your participants and keep them engaged with the app is to add exclusive content. This content can range from simply announcing a surprise speaker to premium features such as the ability to vote in plenary sessions, for example!
Word of mouth and the group effect will then do the work for you, with each guest connected to the app becoming a true ambassador for it to their table or meeting neighbors.
Available before, during, and after your event, the mobile app is your participants' compass: it provides them with practical information, the list of participants, the event schedule, activities, and more. It is therefore essential that it addresses each of them individually.
Whatever your event, it is important to personalize the use of your app to make a lasting impression. Users should be able to save favorites, take notes that they can send to themselves after the event, save contacts, and more.
Customize the information provided, file sharing, and even each person's schedule to offer your participants a unique experience.
Each event has its own unique universe. It may be more or less elaborate, but it is nonetheless essential for convincing your participants to attend.
A mobile app is an opportunity to develop your universe in the hands of your participants. It is essential to have an app that is consistent with this universe. Your participants must be able to recognize the codes of your decor and other communication elements you have deployed; this will allow for smooth and enjoyable navigation while keeping your participants engaged with your app.
It will then be a great tool for maintaining the community created by your event, right up until the next edition! It allows you and your partners to communicate your latest news on a regular basis in order to make an impression on your users.
Engaging all of your participants during your event is a real challenge.
Whether you have 50, 500, or 2,000 attendees, the mobile app is there to bring your guests together and allow them to fully participate in your event.
This means they can ask questions during a conference, vote in various polls, take part in quizzes, challenges, and interactive games... All through your event's mobile app!
Organize a dynamic, fun, and innovative event and inspire engagement and buy-in from your participants by giving them a voice through digital technology!
Finally, just like interactivity, the mobile app can enable direct communication between your participants. By allowing instant discussion between participants or in groups directly from the app, you will achieve an innovative "icebreaker" effect!
For optimal use, instant messaging can also be coupled with other networking modules, making it easier to use. For example, the AppCraft solution AppCraft solution deploys a matchmaking module that automatically connects your participants based on their location, interests, etc. They can then decide to meet during the event via instant messaging... Or not!
