For over ten years, we have been supporting trade show, fair, and exhibition organizers in maximizing the impact of their events. Our all-in-one event automation platform allows you to create a seamless and engaging experience for your visitors and exhibitors before, during, and after each event.
Whether your trade show isB2B, B2C, or mixed, the challenge is twofold:marketing the spacesandgenerating tangible businessfor your exhibitors, while offering aseamless visitor experience.
AppCraft has all the modules you need tovirtualize your trade shows and conferences:– Virtual3D mapof the conference– Live orlive TVbroadcastof your plenary sessions–Management andmatching of agendasbetween exhibitors and visitors– One-to-one or one-to-manyteleconferencemeetings andbusiness appointments
• Collection of declarative and behavioral data before, during, and after the event
• Bookmarking from the website and appointment requests via the mobile app
• Badge scanning at booths and interaction tracking
• Detailed reports to measure each exhibitor's return on investment
• Personalization of the visitor experience to maximize engagement
Centralize your registration information, appointments, and check-ins to better segment your campaigns and anticipate your visitors' expectations. Our dashboards allow you to:
• Analyze visitor interest and engagement levels
• Identify trends and opportunities for the next edition
• Integrate your data into your CRM and marketing tools
Your trade show becomes a focal point for your community, but engagement shouldn't stop there:
• Targeted physical events and side events
• Webinars, live streaming, and replays
• Articles and enriched content on your event website
• Continuous interaction to build loyalty among visitors and exhibitors and prepare for future editions
