Launching a new product is a decisive step. It showcases your innovation, engages your audience, and directly influences your image and sales.
A well-executed launch allows you to:
• Create a strong impact around your new product.
• Attract the attention of the media, partners, and customers.
• Structure a clear, consistent, and engaging message.
• Generate pre-sales, registrations, or early adopters.
• Strengthen your brand's credibility.
This is a moment when your visibility, reputation, and ability to quickly convince others are at stake.
Digitization allows you to transform your launch into an immersive experience:
• Hybridization: event available in person + live streaming + replay.
• Simplified online registration simplified.
• Automated notifications and reminders.
• Digital scenography: live reveal, visual effects, immersive video.
• Increased reach: wide distribution, social sharing, dedicated hashtags.
• Accurate measurements: interactions, views, conversions, traffic.
You expand your audience, optimize your communication, and amplify the impact of the launch.
AppCraft centralizes your entire organization:
• Custom registration page
• Automatic emails + confirmations
• Complete digital program
• QR code check-in for quick entry
• Access management for guests/press/clients
• Digital briefings for teams and speakers
• Media space: photos, videos, product sheets
• Analytics: participation, replay views, engagement, material downloads
Your launch becomes smooth, structured, and completely professional.
With AppCraft, your launch becomes dynamic:
• Live interactions: Q&A, polls, reactions, chat.
• Customization of the experience for each type of guest.
• Smart notifications (reveal, demo, highlights).
• Exclusive content: videos, product sheets, comparisons.
• QR scan to test the product, access features, download documentation.
Your audience becomes part of the launch.
AppCraft supports you after the event:
• Instant replay of the reveal.
• Complete downloadable media kit: photos, videos, press release, technical specifications.
• Personalized emails based onengagement.
• Automated demo or trial requests.
• Advanced statistics on documents viewed.
You extend the life of your launch and improve your conversions.




