The Made in Hainaut Trade Show is a major economic event held every two years at the Porte du Hainaut. The event brings together businesses, institutions, economic partners, and visitors to promote the local economy.
Following an initial collaboration focused on visitor registration and on-site sign-in, AppCraft was asked to participate in this new edition to support acomplete overhaul of the event’s digital platform.
The goal was to create a modern, scalable, and easily manageable website while simplifying the visitor experience and optimizing on-site operations.
participants
exhibitors
event days
lead scans
For the 2026 edition, AppCraft has rolled out a comprehensive program covering the entire participant journey.
The project included:
• A complete redesign of the event website;
• The creation of custom pages featuring videos, carousels, image galleries, and editorial content;
• Self-service content management allowing the organizing teams to directly edit certain pages;
• A visitor registration form with automatic generation of a QR Code badge;
• An on-site check-in and sign-in solution;
• Simplified management of last-minute registrations via a dedicated form;
• An exhibitor showcase integrated into the website;
• An exhibitor portal redirecting to the client’s business platform for detailed exhibitor management;
• The implementationof lead generation tools used by exhibitors during the event;
• On-site delivery and installation of equipment (computers, printers, phones) in partnership with Néoloc.
The management of exhibitor applications and registrations was still handled by the client via an external form embedded directly into the website using an iframe.
• Modernize the trade show’s digital image;
• Streamline visitor registration;
• Automate badge generation and verification;
• Streamline reception and check-in procedures;
• Give organizing teams greater autonomy;
• Promote exhibitors to visitors;
• Enable exhibitors to effectively collect qualified leads;
• Simplify on-site registration on the day of the event.
• Event website
• Registration
• Check-in
• Badges
• Exhibitors
• Lead Generation
• Statistics and reports
• Content management
• Attendee logistics





